EK branding“I started working with The Long and The Short of It to help take my health and wellness side hustle to new heights. Cara guided me through strategic planning for my social media and created my logo and website, templates for my Instagram that I could implement myself and has been an adviser on a wide variety of content marketing and brand related queries. Working with Cara was easy and she always kept front of mind the core values and mission of my brand. She helped me find my voice. Although I am only just implementing the plans and strategies she has laid out for me, I’m already more confident and excited about where this can go. The Long and The Short of It are working with me to help me transition from a personal social media user to someone with an authentic professional social media presence. I would highly recommend Cara and The Long and The Short of It to businesses striving for clear, innovative and genuine online communications and engagement with their clients.”

Emma, Owner

Emma Kaiteie Nutritional Cleansing Solutions

THPA logo High Res“We loved working with Cara. In a pro bono capacity, she created our first ever LinkedIn strategy to promote our 2030 Leaders Program in Uganda. As a result, we boosted our LinkedIn engagement and even generated a number of brand new leads! Cara adjusted and re-adjusted our strategy and content throughout the campaign period as she looked at what our audience was responding to. It was a pleasure to work with her, and we are grateful to her for volunteering her time and expertise for the end of hunger!”

Tara, Head of Communications & Partnerships
The Hunger Project Australia

vinprints“Cara at The Long and The Short of It was extremely helpful in defining and clarifying  my company’s message and customer journey for our website.  Our online presence went from zero to hero overnight. Correspondence was efficient, clear and to-the-point. She managed to clearly explain strategy and outcomes while maintaining a personal touch.”

Nick, Owner & Founder

Vinprints Australia

SJT-Logo-Main-Transparent-Hi-Res“I’d been struggling to come up with a clear vision for my travel business. Cara was instrumental in all facets of the process – from conception of the branding, logo design, website content, merchandise design and social media strategy. She offered an objective perspective as well as a step-by-step plan for the entire development of my brand. I recently launched the business and have had such overwhelmingly positive feedback and engagement from my clients. Thank you again for all of your input. I’d recommend Cara to any small business needing branding guidance and marketing content.”

Sonia, Owner

Sonia Jones Travel